Status Quai d’Orsay is a current brand that was established in 1973 and commercially available from 1974. It was created at the request of then French Economy and Finance minister (and later President) Valéry Giscard d’Estaing. The brand was designed to have a light flavour to pair with French products like champagne and foie gras. Both the French Foreign Ministry and the headquarters of the state tobacco monopoly are located on the Quai d’Orsay in Paris: there are conflicting accounts as to which one gave the brand its name.
For most of its existence, the brand was the quintessential example of a “local” marque, focused almost entirely on the French market. This changed somewhat in 2005, when production volumes and worldwide availability were increased.
In 2017 the brand underwent a refresh, with new band and box designs, and new cigars added to the line. It is classified in Habanos S.A.’s “Other” category of portfolio brands.
The Quai d’Orsay range comprises light strength cigars using tobacco from the premium Vuelta Abajo region.